2019 Annual Report
2019 ANNUAL REPORT

Our theme for 2019 was curiosity. We wanted this year to be shaped by an eagerness to learn and a desire to expand our horizons. Here we have highlighted just a few of the things we discovered and achieved this year through a curious attitude.

this year

FRONTIER RAISED

$5,020,599
through print fundraising
$8,139,761
through digital fundraising

seeing our

IMPACT

Impact motivates everything we do. We want to see good things happen in the world! By collaborating with our clients, we contributed to some pretty amazing work happening in Canada and around the world.

Meals served to those in need


A meal sparks hope for those who are experiencing homelessness and is often the first step towards recovery. (This number is reflective of potential meals, funding may be used elsewhere.)

Children supported through education


Breaking the cycle of poverty through educating the next generation of bright minds.

Animals Rescued


Helping all sorts of small creatures from across British Columbia recover from illness and injury.

University students graduated


From two different institutions combining spirituality and higher learning.

Trafficking survivors supported


Including 33 men who received care through a newly established men’s program.

Orphans, refugees and widows supported


From Ecuador to South Korea and so many places in between.

highlights in

FUNDRAISING

Our best practices help our clients grow their annual revenue so that together they can go farther, do better, and change the world. Here are some standout stats from our year of hard work and innovation.

$25,000

Biggest gift received through print

$50,000

Biggest gift received through digital

12.5%

Revenue growth across all clients in digital and print

9,596

New subscribers from Care2
Frontier uses Care2 as an acquisition technique because of its great retention rates and guaranteed name quota. Learn more about Care2 here.

"[Insert First Name], will you help before midnight?"

Most opened email line

20

Number of A/B tests we ran in print

45

Number of A/B tests we ran in digital

4.1%

Response rate increase across all clients for their print fundraising

Most popular words we used in headlines
Empower
Inspire
Feed
Support
Hope
Give
Meal
Restore
Change
Dignity
Freedom
Education

highlighting our

CULTURE

At Frontier, we pride ourselves on our culture. People are one of our core values! That’s why we strive to create a workplace that is centered around efficiency, effectiveness and growth.

Favorite Book

The Fundraiser’s Guide to Irresistible Communications: Real-World, Field-Tested Strategies for Raising More Money by Jeff Brooks.

A must-read for all things fundraising! Read our blog post about it here.

Years

This year we celebrated 9 years of hard work and innovation in the fundraising world! Every year we celebrate Frontier’s birthday at what we call the Frontier Feast.

Food Hampers

During the 2019 holiday season we donated our time to the Mustard Seed Victoria and filled 40 hampers with food for local individuals and families needing the extra support!

Conferences

Driven by our theme of curiosity, we went to conferences this year to challenge ourselves to always be growing as individuals and as fundraisers. We work hard to be industry leaders and that means acknowledging that we can always learn more!

1

Favorite Book

The Fundraiser’s Guide to Irresistible Communications: Real-World, Field-Tested Strategies for Raising More Money by Jeff Brooks.

A must-read for all things fundraising! Read our blog post about it here.

9

Years

This year we celebrated 9 years of hard work and innovation in the fundraising world! Every year we celebrate Frontier’s birthday at what we call the Frontier Feast.

40

Food Hampers

During the 2019 holiday season we donated our time to the Mustard Seed Victoria and filled 40 hampers with food for local individuals and families needing the extra support!

4

Conferences

Driven by our theme of curiosity, we went to conferences this year to challenge ourselves to always be growing as individuals and as fundraisers. We work hard to be industry leaders and that means acknowledging that we can always learn more!

Looking back,

TO MOVE FORWARD

Part of growing is pausing to reflect on achievements and challenges. With these discoveries under our belt, we look forward to diving into another year of growth and great fundraising. Thank you for being part of the journey.